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Umo-中非文化交流IP设计











以非洲狮子和狮身人面像为主题灵感进行的IP设计。展现和发扬中非文化,让人们更加了解和感受到中非文化的交流,让“和而不同”成为可感可知的生活实践。同时把文化与文创用品设计、表情包设计等具有现代化特色的设计主题结合,旨在转化为可玩、可感的跨代际对话,证明文明共生不是博物馆标本,而是持续生长的生活实践。


This IP design draws inspiration from African lions and the Sphinx, showcasing and promoting Sino-African cultural exchange. It aims to deepen public understanding of cultural interactions between China and Africa, making the principle of 'harmony in diversity' a tangible part of daily life. By integrating modern design elements like cultural and creative product designs and meme designs, the project seeks to foster interactive, generational dialogues. Ultimately, it demonstrates that civilizational coexistence isn't just museum exhibits, but a living practice that thrives through continuous growth.




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