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Evelyn® Work

怡凌






CONTENT

目录


      01. BRAND DESIGN — 品牌设计
      02. IP DESIGN—IP设计
      03. BOOK DESIGN—书籍设计
      04. TYPOGRAPHY DESIGN —  文字设计      
      05. PACKAGING DESIGN —包装设计
      06. VISUAL POSTER DESIGN — 视觉广告设计
      07. MUSIC DESIGN—音乐设计
      08. DIGITAL MEDIA DESIGN — 数字媒体设计
      09. ILLUSTATION — 插画
      10. SOCIAL EXPERIMENT DESIGN — 社会实验设计
      11. PHOTOGRAPHIC WORKS — 摄影作品



岁时好味 · 礼载团圆











 本礼盒以中国传统“岁时文化”为叙事线索，将节令的仪式感与新年团聚的情感记忆融为一体。视觉上取材于古典花窗结构，以“窗”为媒，寓意团圆相见、好味迎新；窗格的吉祥纹样与红金配色映射出年节的丰盛与喜庆。通过对传统符号的现代化演绎，品牌积淀的文化基因被重新转译为轻盈、精致的当代审美。礼盒既承载节味的温度，也象征家庭相聚的圆满，让“好味传承”在开盒的那一刻自然流动，成为新年共享的仪式。


This gift box takes China's traditional "seasonal culture" as its narrative thread, blending the ritual sense of festivals with the emotional memory of New Year reunions. Visually inspired by classical lattice windows, it uses the "window" as a medium to symbolize reunion and the joy of welcoming the new year with delicious flavors. The auspicious patterns on the window lattices and the red-gold color scheme reflect the abundance and festivity of the holiday season. Through the modern interpretation of traditional symbols, the cultural genes accumulated by the brand are reinterpreted into a light and refined contemporary aesthetic. The gift box not only carries the warmth of the festival but also symbolizes the completeness of family reunions, allowing the "inheritance of good flavors" to naturally flow from the moment the box is opened, becoming a shared ritual for the New Year.




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